At the intersection of carrier infrastructure and digital revenue growth
Novatra Lanka Digital (Pvt) Ltd enables telecom operators, fintechs, and digital enterprises to unlock new recurring revenue streams through proprietary cloud-native platforms, direct operator billing, and AI-driven customer intelligence.
With over two decades of combined team mastery in telecom SDP integration, value-added services (VAS), consent management, and mobile financial ecosystems, we engineer solutions that perform at carrier-grade scale in high-volume environments.
Carrier-Grade Reliability
99.99% availability with defense-in-depth security architecture.
API-First Integration
Modular microservices designed for zero-friction telco integration.
AI-Powered Optimization
Predictive propensity models and automated campaign intelligence.
Cross-Border Scale
Multi-currency, localized compliance, and regional partner networks.
Novatra Lanka Digital (Pvt) Ltd
Engineered for end-to-end digital monetization
Our modular technology suite addresses every milestone of the subscriber lifecycle — from acquisition and real-time consent to recurring billing and churn prevention.
Value Added Services (VAS)
High-engagement digital content portals, micro-learning academies, infotainment, and entertainment platforms customized for operator brand ecosystems.
Carrier Billing & DCB Platform
Frictionless 1-click Direct Carrier Billing (DCB), Mobile Financial Services (MFS), wallet integrations, automated settlement, and reconciliations.
Subscription Management Platform
Comprehensive recurring billing engine with multi-frequency dunning algorithms, lifecycle automation, subscriber self-care, and analytics.
Consent Gateway & Anti-Fraud
Real-time regulatory consent verification, OTP gateways, header enrichment validation, bot mitigation, and audit-ready compliance tracking.
Gaming & Gamification
Cloud and HTML5 casual gaming hubs, esports tournaments, competitive leaderboards, and gamified loyalty reward engines driving stickiness.
MyStarology Platform
Flagship AI-powered spiritual wellness and astrology consumer product demonstrating Novatra's full-stack personalization and micro-subscription architecture.
Omnichannel Campaign Manager
High-throughput automated messaging supporting SMS, WhatsApp Business, Push notifications, and email with dynamic audience segmentation.
AI Analytics & Personalization
Machine learning propensity models, subscriber value prediction, automated offer recommendations, and real-time revenue performance dashboards.
Digital Transformation Suite
Custom microservices development, legacy system modernization, API management, and end-to-end platform operations for enterprise clients.
How We Generate High-Margin Value
Combining multiple monetization pathways into unified, scalable revenue engines.
Direct Carrier Billing (DCB)
Direct charging against prepaid airtime or postpaid monthly invoices for seamless mobile transactions with high conversion.
Recurring Micro-Subscriptions
Daily, weekly, and monthly automated charging models engineered to maximize subscriber lifetime value (LTV).
In-App Purchases & Passes
Flexible micro-payments for premium features, instant consultations, virtual credits, and digital assets.
Digital Marketplace Catalogues
Multi-vendor partner aggregations enabling unified subscription bundling and instant revenue sharing.
Performance Ad Mediation
Strategic ad placements, sponsored content integration, and optimized eCPM yields across digital properties.
B2B Platform Licensing
Enterprise SaaS licensing, white-label deployments, and customized revenue-sharing partnerships.
Global Operations & Regional Footprint
Strategic deployment across high-growth telecom corridors and emerging digital markets.
Sri Lanka
Corporate HQ & R&DCore engineering, product research, and operational hub with deep integrations across tier-1 operators including Dialog Axiata and SLT-Mobitel.
India
Established HubExtensive operational base driving enterprise integrations, high-volume consumer VAS distributions, and digital content delivery.
Southeast Asia
High-Growth CorridorExpanding footprint across Malaysia, Singapore, and Indonesia targeting advanced carrier billing, cloud gaming, and digital wellness services.
Emerging Markets
Expansion HorizonStrategic expansion into Middle East and African markets with high mobile penetration, growing smartphone adoption, and demand for turnkey telco VAS.
Engineering Competencies & System Capabilities
Built and verified according to carrier-grade telecommunication and enterprise security benchmarks.
Core Engineering Capabilities
Enterprise Architecture & Security
Defense-in-Depth Architecture
End-to-end payload encryption, tokenized billing sessions, and secure VPC peering with telecom network cores.
Automated Failover & Redundancy
Multi-region active-active clusters with sub-second disaster recovery and continuous data replication.
24×7 Network Operations Center (NOC)
Real-time latency, charging success rates, and anomaly detection monitored round the clock across timezones.
Why Operators & Enterprises Choose Novatra
We provide more than technology — our engagement model combines software IP, technical execution, and commercial growth strategy.
Proven Track Record
20+ years delivering measurable top-line revenue for telecom operators across South Asia with zero downtime compliance.
100% In-House IP
Fully proprietary platform architecture giving our partners direct agility, rapid feature velocity, and zero third-party licensing baggage.
Rapid Time-to-Market
Pre-built connector SDKs and normalized API schemas that enable operators and partners to launch live in weeks, not quarters.
Aligned Growth Models
Flexible commercial frameworks including shared revenue models, ensuring mutual commitment to subscriber acquisition and retention.